My project is taking place in Berlin, and I want to tell you about my habits that I developed during the pandemic, I hope it will be useful for all volunteers. And also, for those who find it difficult to adapt to the conditions of the new world.
Monday is shopping day
Before the pandemic, Germans, who are famous for their love of shopping planning, most often went to the supermarket on Thursdays and Fridays after work, and on Saturday before lunchtime. However, the coronavirus crisis forced them to reconsider their grocery shopping schedule. More people are now shopping at the start of the week. “Maybe because they found that the shelves often empty quickly on Saturdays,” explains the Federal Association of the German Food Trade (BVLH). The so-called quiet hours - early in the morning or late in the evening - are being used more actively than they were before the pandemic. And another feature of the corona virus pore is that in one trip to the store, young Germans began to buy significantly more products than usual. The explanation for this is the simplest: young people want to leave home less often and try to avoid social contacts whenever possible.
Card and smartphone displace cash
Perhaps, it is rarely anywhere else today that people like cash so much as in Germany. At least before the pandemic, this statement was well founded. Now, the cashless future, for which its supporters have actively fought for many years, no longer seems so distant. Fear of the possibility of contracting the coronavirus has revolutionized the payment behavior of Germans. Many stores ask to pay for purchases using a bank card or smartphone whenever possible, and buyers are willingly following this call.
According to the Bundesbank, if at the beginning of April only a quarter of German citizens preferred the non-cash method of payment when making purchases, then by the beginning of May this figure had grown to 43%. And there is an upward trend, which is also associated with an increase in the limit on contactless payments from 25 to 50 euros since mid-April. The German Committee for the Banking Industry (DK) approached banks with a similar initiative in March, urging them to support contactless payments as a "hygienic method of payment." If this trend continues after the pandemic, then the share of cash in retail trade by 2025, according to experts, may fall to 20–32%.
Abandoning the pursuit of fashion
The COVID-19 crisis has forced many young Germans to rethink their shopping habits. According to a survey by strategic management consulting firm McKinsey & Company, one in two German citizens decided to spend less money on fashion brands in the future. According to two-thirds of those surveyed, the pandemic made them think about the harm that the fashion industry is doing to the environment and about abandoning the pursuit of fashion. Three quarters
of respondents plan to wear existing wardrobe items longer than usual. More and more young people began to show interest in clothing from second-hand stores.
Your own chef
Germans are considered as restaurant lovers. Last year's poll by the YouGov Institute for the Study of Public Opinion at the request of the German news agency DPA showed that at least once a month, a good half of German citizens (52%) preferred to dine in a restaurant. In recent years, the Federal Association of the German Food Industry (BVE) even sounded the alarm that "every year the culinary skills of the Germans are sharply reduced." Although, judging by the results of the annual survey "Germany as it eats (s)" (conducted by the Forsa institute commissioned by the Ministry of Food and Agriculture of Germany), the BVE may have been exaggerating a little, since almost 40% of respondents admitted that they cook daily. The same number of people spend time at the stove four days a week.
However, the unexpected coronavirus crisis has significantly changed the gastronomic behavior of the Bundesburgers. The closure of restaurants and fast food outlets has forced many to remember their own culinary skills, put on an apron and stand at the stove. And as a recent poll by the Kantar Public Institute for Sociological Research, commissioned by the German Heinz Lohmann Foundation, revealed, one in four Germans in the pandemic began to cook more often than before. This is evidenced by the record increase in the number of visits to the largest culinary portal in Germany, Chefkoch. In March, the number of its users exceeded 20 million.